Ying Zhu (College of Staten Island) Releases New Book, “Soft Power With Chinese Characteristics”

This book examines the Chinese Communist Party’s attempts to improve China’s image around the world, thereby increasing its “soft power.” This soft, attractive form of power is crucial if China is to avoid provoking an international backlash against its growing military and economic might.

More Info: www.routledge.com/Soft-Power-With-Chinese-Characteristics-Chinas-Campaign-for-Hearts/Edney-Rosen-Zhu/p/book/9781138631670

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